Actionable Insights
Knowledge Transfer
Four Modules as a foundation for effective marketing to Creative Specifiers (interior designers, architects and product specifiers)
The Modules are created for:-
Business-owners – who are managing their own marketing and wish to target interior designer and architect customers to achieve repeat business
Marketers – wishing to increase their understanding of this market sector in order to communicate more effectively
Product-managers – expanding into the Creative Specifier market possibly for the first time
The Modules focus on four key areas which provide a breadth of understanding across this market sector including services to provide, the process of professional specification, how to enable your team to engage with this customer-type and how to present your product and services online in the most effective way.
TIDB Actionable Insight Modules
Module i1
Aligning services
Enhancing and supplementing your existing customer service offer.
Module i2
Industry Insight
An in-depth look at how interior designers and architects source, select and specify products.
Module i3
Educating relevant personnel – customer service and sales
Equipping all of your team to become effective specification sale-creators.
Module i4
Digital media & marketing
An all-round foundation for effective marketing to interior designers and architects.